LogMan School of Knowledge Economy

 

Bruce Dale's Gallery
April 28, 2008 3:27 PM | Comments: 0
By Jeff Pflueger

As a team member in Tasmania, trying to follow the activities of 24 photographers shooting over ten days could make one downright mad. One was likely to just get the crazy stories in bits and pieces - or hope to see an image or two. But of all of the photographers, what Bruce Dale was up to each day was the most mysterious to me. Bruce, long time national Geographic staff photographer (30 plus years I understand!), would dissolve each day into the Tasmanian landscape, to return at night with an impressive breadth of subjects. Not only did Bruce have stunning landscape images, but also intimate and rich visual stories of the people of Tasmania: A pirate wedding Bruce was invited to for example, or the slaughter of a pig - subjects only obtainable to photographers with the master key to all of the proverbial doors a photojournalist might want to enter! Bruce has put together a Lightroom gallery showing a bit of what he was up to in Tasmania, and it is stunning to say the least. The gallery shows off a bit of the photographic and journalistic skills a rich and full career at National Geographic can cultivate. You need to check it out!

After seeing the gallery, I even more sorely regret not trying to tag along with Bruce like young grasshopper on one of his deep Tasmania day missions to learn what I could!

 

 

 

Business thinking and strategies behind successful Web 2.0 implementations.

By Amy Shuen
First Edition April 2008
Pages: 266
ISBN 10: 0-596-52996-1 | ISBN 13: 9780596529963

 

Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web.

This book is about strategy. Rather than focus on the technology, the examples concentrate on its effect. You will learn that creating a Web 2.0 business, or integrating Web 2.0 strategies with your existing business, means creating places online where people like to come together to share what they think, see, and do. When people come together over the Web, the result can be much more than the sum of the parts. The customers themselves help build the site, as old-fashioned "word of mouth" becomes hypergrowth.

Web 2.0: A Strategy Guide demonstrates the power of this new paradigm by examining how:

* Flickr, a classic user-driven business, created value for itself by helping users create their own value
* Google made money with a model based on free search, and changed the rules for doing business on the Web-opening opportunities you can take advantage of


* Social network effects can support a business-ever wonder how FaceBook grew so quickly?


* Businesses like Amazon tap into the Web as a source of indirect revenue, using creative new approaches to monetize the investments they've made in the Web

Written by Amy Shuen, an authority on Silicon Valley business models and innovation economics, Web 2.0: A Strategy Guide explains how to transform your business by looking at specific practices for integrating Web 2.0 with what you do. If you're executing business strategy and want to know how the Web is changing business, this book is for you.